Pleasant Beach Village has announced that Andrea “Andie” Mackin has been hired as the venue’s new director of marketing.
Officials said Mackin brings a long-term successful track record in developing strategic marketing and communications program to her new position at Pleasant Beach Village.
A Northwest native, she has been a Bainbridge Island resident for nearly 25 years and previously led the Bainbridge Island Downtown Association’s Main Street Program. Mackin is also the former director of marketing & operations for the Bainbridge Island Chamber of Commerce.
“Pleasant Beach Village is a remarkable community of restaurants, lodging and retail shops that have enhanced the vibrant Lynwood Center neighborhood on the south end of the island,” Mackin said.
“I’m honored to bring my accumulation of experience back to Bainbridge Island to help elevate the awareness and the profile of Pleasant Beach Village on the island and equally importantly, in Seattle and beyond,” she added.
“The addition of Andie’s marketing expertise to Pleasant Beach Village will help us take the next steps in gaining a broader understanding among islanders and off-islanders alike about the amenities available at Pleasant Beach Village,” said Joe Raymond, general manager of Pleasant Beach Village.
“Her knowledge of the island’s businesses, social networks and local community groups, coupled with her off-island contacts is a powerful combination to support Pleasant Beach Village’s marketing initiatives,” he said.
Pleasant Beach Village amenities include a full-service, year-round wedding and events venue, three restaurants, a 22-room inn, a pool club, retail shops and services, and residential living.
In her new role, Mackin will be responsible for developing and implementing the overall marketing strategy for the entities that comprise Pleasant Beach Village, including the Manor House Weddings & Events venue, The Beach House restaurant, Hammy’s Burgers, The Marketplace café, the Inn at Pleasant Beach, the Pool at Pleasant Beach, The Barn Cat furniture and gift store, residential living and the commercial retail space. Officials said she will also leverage her prior experience with the Downtown Seattle Association and 2018 Special Olympics USA Games to develop partnerships on behalf of Pleasant Beach Village with local and regional business and nonprofit organizations.
Mackin is a graduate of Portland State University. She and her husband, Brian raised their four children on Bainbridge Island, after making the island their full-time home in 1996.